Data Protection

Data protection

Unless otherwise specified below, the provision of your personal data is neither required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide has no consequences. This only applies if no other information is given in the subsequent processing operations.
"Personal data" is all information that relates to an identified or identifiable natural person.

Anonymous data collection
You can visit our website without giving any personal information. We do not store any personal data in this context. In order to improve our offer, we only evaluate statistical data that do not allow any conclusions to be drawn about your person.

Server log files
You can visit our website without giving any personal information. Every time you access our website, usage data is transmitted through your internet browser and stored in log data (server log files). This stored data includes, for example, the name of the page called up, the date and time of the call, the amount of data transferred and the requesting provider. These data are used exclusively to guarantee the trouble-free operation of our website and to improve our offer. It is not possible to assign this data to a specific person.

Collection and processing when using the contact form
When using the contact form, we collect personal data (individual details about personal or factual circumstances of a specific or identifiable natural person) only to the extent provided by you. We only use your email address to process your request. Your data will then be deleted unless you have consented to further processing and use.

Data collection when writing a comment
We collect personal data in the context of your comment on an article or contribution only to the extent that it is communicated by you.
When your comment is published, the email address you provided will not be published, only the name you provided.

Collection, processing and use of personal data
We collect personal data (individual details about personal or factual circumstances of a specific or identifiable natural person) only to the extent that you have made available.
The processing and use of your personal data takes place for the fulfillment and handling of your
Order and to process your inquiries. After the contract has been fully processed, all personal data will initially be stored taking into account retention periods under tax and commercial law and then deleted after the deadline, unless you have consented to further processing and use.

Use of the email address for sending newsletters
We use your e-mail address, regardless of the contract processing, exclusively for our own advertising purposes for sending the newsletter, provided you have expressly consented to this. Your declaration of consent to be given in this regard is as follows:

"Newsletter subscription activated".

You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by sending us a message; you can find the contact details for this in our imprint.
Your email address will then be deleted from the mailing list.

Transfer of personal data
Your data will not be passed on to third parties without your express consent. The only exceptions to this are our service partners, who we need to process the contractual relationship. In these cases we strictly observe the requirements of the Federal Data Protection Act. The amount of data transmission is limited to a minimum.

Cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be clearly identified when the website is called up again. We use cookies for the purpose of making our offer more user-friendly, more effective and safer. Furthermore, cookies enable our systems to recognize your browser even after changing pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after changing pages.
We also use cookies on our website for the purpose of analyzing surfing behavior
to enable our site visitors. We also use cookies for the purpose of subsequently addressing visitors to other websites with targeted, interest-based advertising.

The processing takes place on the basis of § 15 (3) TMG as well as Art. 6 (1) lit.
The data collected from you in this way is pseudonymised by technical precautions. It is therefore no longer possible to assign the data to your person. The data will not be stored together with other personal data from you.
For reasons that arise from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.
Cookies are saved on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
Under the following links you can find out how you can manage cookies in the most important browsers (including deactivating them):

Chrome browser: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Safari: https://support.apple.com/en-us/guide/safari/manage-cookies-and-website-data-sfri11471/mac use

Use of Matomo
We use the Matomo analysis tool from InnoCraft Ltd. on our website. (150 Willis St, 6011 Wellington, New Zealand; "Matomo").
The data processing serves the purpose of analyzing this website and its visitors. For this purpose, data is collected and saved for marketing and optimization purposes. Usage profiles can be created from this data under a pseudonym. Cookies may be used. Cookies enable recognition of the Internet browser. The data collected with the Matomo technologies will not be used to personally identify the visitor to this website and will not be merged with personal data about the bearer of the pseudonym without the separately given consent of the person concerned.
The processing takes place on the basis of Art. 6 (1) lit.f GDPR from the legitimate interest in the
needs-based and targeted design of the website.
For reasons that arise from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.
The data collection and storage can be contradicted at any time with effect for the future.

Use of Facebook remarketing
We use the remarketing function "Custom Audiences" from Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; "Facebook") on our website.
This function is used to target visitors to the website with interest-based advertising on the Facebook social network.
For this purpose, the Facebook remarketing tag was implemented on the website. A direct connection to the Facebook servers is established via this tag when you visit the website. This will tell the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. If you visit the social network Facebook, you will then be shown personalized, interest-based Facebook ads. The processing takes place on the basis of Art. 6 (1) lit.f GDPR from the legitimate interest in the above-mentioned purpose.
For reasons that arise from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.
You can deactivate the remarketing function "Custom Audiences" here.
For more information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, see the Facebook data protection information at
https://www.facebook.com/about/privacy/.

Use of Google AdSense
We use the AdSense function of Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website.
This function serves the purpose of renting out advertising space on the website and using it to target visitors to the website with interest-based advertising.
This function is used to display personalized, interest-based advertising from the Google Display Network to visitors to the provider's website. Google uses cookies to help analyze how users use the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. Google may transfer this information to third parties if this is required by law or if third parties process this data on behalf of Google. Under no circumstances will Google associate your IP address with other Google data.
The processing takes place on the basis of Art. 6 (1) lit.f GDPR from the legitimate interest in the above-mentioned purpose.
For reasons that arise from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there:
https://support.google.com/ads/answer/7395996?hl=de.

Use of YouTube
We use the YouTube LLC function for embedding YouTube videos on our website. (901 Cherry Ave., San Bruno, CA 94066, USA; "YouTube").
YouTube is a company affiliated with Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google").
The function shows videos stored on YouTube in an iFrame on the website. There is the option
"Extended data protection mode" activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there.
You can find more information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy in YouTube's data protection information (https://www.youtube.com/t/privacy).

Use of GoogleMaps
We use the function for embedding GoogleMaps maps from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website.
The function enables the visual display of geographic information and interactive maps.
When the pages in which GoogleMaps maps are integrated, Google also collects, processes and uses data from visitors to the pages. You can find more information on the collection and use of data by Google in Google's data protection information at
https://www.google.com/privacypolicy.html. There you can also change your settings in the data protection center so that you can manage and protect your data processed by Google.
Your data may also be transmitted to the USA. There is an adequacy decision by the European Commission for data transfers to the USA.
For reasons that arise from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.
To do this, you must switch off the JavaScript application in your browser. However, we would like to point out that in this case you may not be able to use all the functions of this website, such as the interactive map display, to their full extent.

Duration of storage
After the contract has been fully processed, the data is initially stored for the duration of the warranty period, then taking into account statutory, in particular tax and commercial retention periods, and then deleted after the deadline, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR:
Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) GDPR, you have the right to object to processing based on Art. 6 (1) f GDPR, as well as to processing for the purpose of direct mail.
Contact us if you wish. The contact details can be found in our imprint.

Right of appeal to the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you are of the opinion that your personal data is not being processed lawfully.

last update: 04/25/2018